Who am I at Drom? As simple as this question sounds, it seems hard to answer with such certainty. It would be easy to list the tasks I...

We’re in this together’ has been repeated by many brands like a broken record in the past few months. Even if COVID-19 has impacted all...

Branding has come a long way for companies in any given industry and continues to be a big part of any business. A brand is basically...

Rebranding a company is an exciting process, yet complicated since it comes with major risks. When rebranding a company, there may be...

What is a Brand? To understand why your brand may be the biggest company’s asset we must first understand what exactly is the ‘brand’. A...

Never underestimate the value of having a strong branding for professional services. Before today, service firms barely even thought...

The brand building process is an essential part of any marketing and business development. No one will buy from a business if they don’t...

Brand and culture go hand-in-hand. The most creative business leaders recognize that success is also measured with how their organization...

Since the day a business idea comes to mind, the brand is born. From the product and service, all the way to the company’s business...