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    3 Strategies a Small Business Can Use in 2021
    Marifer Ruiz
    • Jan 11, 2021
    • 3 min

    3 Strategies a Small Business Can Use in 2021

    Since the pandemic swiftly arrived, it did a well job taking a hit to all small businesses. There have been massive shifts in the way...
    The Mindset of an Entrepreneur
    Marifer Ruiz
    • Jan 11, 2021
    • 2 min

    The Mindset of an Entrepreneur

    Have you ever heard of the story of two salesmen that visit Africa to see whether there is potential for their products in this new...
    Why Digital Marketing is Vital in 2021
    Valeria Delgado
    • Jan 7, 2021
    • 2 min

    Why Digital Marketing is Vital in 2021

    Amid this past year, more and more businesses are starting to understand how vital digital and mobile channels are today for acquiring...
    Benefits of Taking Your Brand to the U.S. Market
    Marifer Ruiz
    • Jan 5, 2021
    • 4 min

    Benefits of Taking Your Brand to the U.S. Market

    Taking your company to international grounds is one big leap for any type of industry. The growth of your company may vary from country...
    Consumer Mindset Post Covid-19
    Valeria Delgado
    • Aug 31, 2020
    • 2 min

    Consumer Mindset Post Covid-19

    Brands are now facing having to market to a consumer base that has completely changed amid Covid-19. How people think twice about what...
    The Importance of Email Marketing
    Marifer Ruiz
    • Aug 24, 2020
    • 2 min

    The Importance of Email Marketing

    Email Marketing has been happening for some time now and even if you think that it might be outdated it is still lively and outperforming...
    The Perks of Storytelling in Marketing
    Marifer Ruiz
    • Aug 21, 2020
    • 2 min

    The Perks of Storytelling in Marketing

    When building a brand some of us tend to focus the voice of the brand as professional, corporate-like, and formal. As new younger brands...
    Steps to Build Your Content Strategy
    Valeria Delgado
    • Aug 3, 2020
    • 2 min

    Steps to Build Your Content Strategy

    If your goal is to not only land new customers or fans, but also retain them, then you need a very good content strategy. High quality...
    Marketing Trends in 2020
    Marifer Ruiz
    • Jul 28, 2020
    • 3 min

    Marketing Trends in 2020

    Marketing is continuously evolving as all markets worldwide are constantly changing their habits, needs, and wants. This year has been...
    The ROI Formula in Marketing
    Marifer Ruiz
    • Jul 26, 2020
    • 3 min

    The ROI Formula in Marketing

    “A man who stops advertising to save money is like a man who stops a clock to save time” -Henry Ford Deciding on how much money to spend...
    Branding for Services: Making the Intangible Tangible
    Valeria Delgado
    • Jun 20, 2020
    • 3 min

    Branding for Services: Making the Intangible Tangible

    Never underestimate the value of having a strong branding for professional services. Before today, service firms barely even thought...
    Marketing During An Economic Meltdown
    Marifer Ruiz
    • Jun 14, 2020
    • 2 min

    Marketing During An Economic Meltdown

    Brands more than ever have to invest in their marketing strategies during the economic meltdown.
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