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Marifer Ruiz
Dec 16, 20202 min read
Personal Brand ft. Carolina Cardenas
Who am I at Drom? As simple as this question sounds, it seems hard to answer with such certainty. It would be easy to list the tasks I...

Valeria Delgado
Nov 11, 20201 min read
Clever Thanksgiving Marketing Ideas
Thanksgiving weekend is one of the busiest shopping periods of the year with the following days: Black Friday, Small Business Saturday...

Marifer Ruiz
Sep 9, 20202 min read
“We’re in This Together”: Brands Response Amid COVID-19
We’re in this together’ has been repeated by many brands like a broken record in the past few months. Even if COVID-19 has impacted all...

Marifer Ruiz
Sep 9, 20203 min read
New App Users Still Loyal After COVID
Isolation has given an uptick in some apps, a plummet for others and, a drastic increase in many that you are probably using right now....

Marifer Ruiz
Sep 9, 20202 min read
Consumer Insights During COVID
Consumer behaviour shifts almost daily, but as marketers, we were hit pretty hard and blindly when the pandemic creeped on us. We are now...

Valeria Delgado
Aug 30, 20202 min read
Consumer Mindset Post Covid-19
Brands are now facing having to market to a consumer base that has completely changed amid Covid-19. How people think twice about what...

Marifer Ruiz
Aug 27, 20202 min read
How Will Retailers Survive this Holiday Season?
As the holiday season begins to approach; I think we are all aware that it will not be like any other we have seen. COVID-19 has impacted...

Marifer Ruiz
Aug 24, 20202 min read
The Importance of Email Marketing
Email Marketing has been happening for some time now and even if you think that it might be outdated it is still lively and outperforming...

Marifer Ruiz
Aug 21, 20202 min read
The Perks of Storytelling in Marketing
When building a brand some of us tend to focus the voice of the brand as professional, corporate-like, and formal. As new younger brands...

Valeria Delgado
Aug 9, 20202 min read
How to do Keyword Research
The first and most important step in SEO strategies is keyword research. Sure you can pay to appear as an Ad in the first section of...
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